What is olfactory marketing?
A powerful tool for your spaces
Olfactory marketing uses scents to influence customer emotions and behavior.
It applies to many areas, such as products, points of sale and communication.
By appealing directly to the sense of smell, you reinforce your customers' memory of and attachment to your brand.
Improving customer satisfaction
increase in impulse sales
More time spent in your space
the intention to return for customers.
A direct impact on perception
The sense of smell key sense
According to a Rockefeller University study,
we retain 35% of what we smell, compared to only 5% of what we see.
Using the rightfragrances helps your customers to better remember their experience with you.
Unique, personalized olfactory creations
Why choose Indif'Air ?
We work with professional noses in our Grasse laboratory to create customized
fragrances that perfectly match your brand.
A solution tailored to your business
Our diffusers high-end
Our discreet, effective diffusers create a unique ambience that enhances comfort and encourages loyalty.
Our olfactory solutions are ideal for environments such as stores, restaurants and sports halls.